Home > ABOUT OUR COFFEE > Ricoré
Ricoré

Ricoré was created in 1953 and is a product of Nestlé. Nestlé was founded in 1866 by Henri Nestlé and is today the world's largest food and beverage company. Sales at the end of 2005 were close to $100 billion, with a net profit of $8 billion. Nestlé employs around 250,000 people from more than 70 countries, and has factories or operations in almost every country in the world. Today, Nestlé markets a great number of products, all with one thing in common: the high quality for which Nestlé has become renowned throughout the world. Nestlé Ricoré is no exception to this rule.

The history of Nestlé began in Switzerland in 1867 when Henri Nestlé, a pharmacist,launched his product Farine Lactée Nestlé, a nutritious gruel for children. Henri used his surname, which means 'little nest’, in both the company name and the logotype. The nest, which symbolizes security, family and nourishment, still plays a central role in Nestlé’s profile. Since it began over 130 years ago, Nestlé’s success with product innovations and business acquisitions has turned it into the largest Food Company in the world. As the years have passed, the Nestlé family has grown to include chocolates, soups, coffee, cereals, frozen products, yogurts, mineral water and other food products.

Nestlé Ricoré is an instant coffee product that contains primarily chicory. The instant beverage consists of over 60% chicory, and around a third of the beverage is comprised of coffee. Chicory as an instant beverage is composed of the plant's roots. The chicory root is dried, roasted, and ground to create a unique powder that compliments both sweet and savory tastes. While the instant beverage is most popular in France, Belgium, and Poland, Ricoré has began increasing in popularity due to recent surges in health-conscious consumers. In France, Ricoré is also popular for its advertisements like the 1981 jingle by André Georget called "Breakfast's Friend, Ricoré, or the more recent "Become a Morning Person." Ricoré is also found in South Africa where it is known as Ricoffy.

Chicory has been identified as a healthy alternative to coffee for those who are health-conscious or are avoiding caffeine for other reasons. In fact, chicory has been recognized for its health benefits since around 4,000 B.C. by Ancient Greeks and Egyptian cultures. Chicory offers a unique roasted and carmelized taste. It is a strong source of fiber, has 100% plant-based origins, and is naturally caffeine-free and gluten-free. It offers a wide array of applications, from sweet to savory. It can be added to coffee to create a unique taste, or be used as a coffee-substitute. It is particularly popular in dairy products, and is found to intensify chocolate flavors. Instant chicory adds a hint of caramel, warm aromas, and, at higher doses, a slightly bitter note. It can also be used as an ingredient in bread or other savory dishes to render them even richer, more aromatic, and even extends their shelf-life.

Ricoré is most famous in France and is primarily found there due to the natural growth of the Chicory plant in the countryside, and because of the country's unique history. When Napoleon blocked British shipping companies from carrying their Caribbean produce to Continental Europe in 1806, French citizens turned to chicory as a coffee substitute. The introduction of the railroad in the mid-1800s also helped spread chicory's success across France. While chicory did not originally meet the same widespread popularity as chocolate and coffee, it has recently seen increases in attention for its naturally caffeine-free properties and other health benefits.